Make the Connection between Open Innovation and Social Media
               
              Theme: Digital
              Time: 10:30
              Room: Sustainability Hall 1
               
              To view presentation from the session -click here
               
              Innovation is a contact sport so how can Social Media help deliver your Open Innovation strategy? How are organisations and individuals using social media to solve challenges, source ideas and exploit their IP?
               
              How research organisations are using Social Media and online communities to deliver their knowledge transfer strategies - Is Knowledge Transfer 2.0 a reality or just hype?
               
              What the Technology Strategy Board is doing now and plans to do in the future to facilitate Open Innovation using Social Media and online communities of practice - What could the future of Open Innovation look like in the UK?
               
              Accepting your organisation may have to be more open and relinquish control – How to manage this change and not just focus on the technology.
               
              This session will be hosted by
              Brian McCaul - Commercialisation Director, University of Leeds
              Mark McNally - Founder, Mindcloud 
              Rob Walsh – Founder, Simply Change